Tale as old as time: Belle lipstick from L’Oréal Paris

I don’t know if you had heard all the hype regarding L’Oréal Paris releasing a limited edition collection of cosmetics in the theme of Beauty and the Beast (I cannot wait to see the new film eeek!). Everywhere I looked people were talking about it. I could not escape seeing beautifully presented images of the entire collection plastered all over social media. Lets face it there was no getting away from it and I found myself wanting, scratch that needing the entire collection (stupid L’oreal playing on my vices). The only real downside to actually buying this collection, well bar its popularity, was that it is only available to purchase through Amazon Italy. Don’t ask me why, but Amazon Italy has the exclusive rights to sell it. As far as I have heard there is no plan to sell it anywhere else and as I can be extremely stubborn (shhh! who said that), I was adamant in trying to get my hands on it.

The limited edition Beauty and the Beast set

The limited edition collection consists of seven lipsticks with matching nail polishes priced at approximately €100 before charges. One good thing is that it can be purchased as an entire set or individually. The lipsticks are priced at €9.99 and nail polishes €6.99 respectively. As I could not get my mitts on the entire set for love nor money, I decided to look into buying a few of the lipsticks separately. Luckily enough, Amazon Italy delivers to Ireland but at an extra cost. Once I got my head around the whole language barrier and sieved through to see what was actually still in stock, I managed to choose a red lipstick from the collection called Belle.

The entire collection of lipsticks and nail varnishes

This red lipstick was something I would not typically go for. For one it is bright red, I know shock horror! Don’t worry I am not abandoning my trusty pinks or corals but the pink coloured Mrs Potts lipstick that I had my eye on was out of stock.  All in all with delivery and charges it cost €17.59. I know it is a tad on the expensive side of things but I thought with it being limited edition and having bought into the hype, it would be worth it. I also may have an exceptionally soft spot for all things Beauty and the Beast …

Red coloured lipstick with Belle embellishment

I placed my order on February the 8th and it arrived in the post on the 1st of March. First things first, something which has me a bit miffed is that the lipstick arrived in a cardboard envelope with no padding whatsoever which I thought to be a bit strange. Thankfully it was all intact upon opening. Another thing that struck me as odd was the lipstick itself not being in any sort of box or sealed packaging. There was also no paperwork whatsoever contained in the envelope. I found this quite unprofessional to be honest. The lipstick container itself appeared very pretty and in keeping with what I ordered. On closer inspection I was disappointed to discover that the red velvet with gold Belle embellishment packaging was actually a sticker, not a design etched into the plastic packaging as I thought it would be. Basically it is a big furry sticker wrapped around a gold plastic lipstick container. To be honest I think it makes the product appear cheap.

Lipstick swatches with and without flash

I know it is not all about the packaging but what is actually inside. What hit me instantly upon removing the lid was the delicate but beautiful scent of rose from the lipstick itself. I was disappointed to see an indentation in the lipstick just above the L’oreal stamp but thought to myself, I am not going to let this bother me. I applied some of the lipstick to my lips and swatched some on my arm in order to take some pictures with and without flash (see above image). I know some of my blogger buddies were dying to see what it was like so I quickly swatched it for them. The lipstick felt moisturising on the lips with a decent level of pigmentation. I could not really fault its colour payoff and it certainly did not dry out my lips. I went to wash the swatch off my skin whilst taking a shower but it would not completely come off. I am now left with a slight red mark on my skin from where it was. That has nothing to do with scrubbing my skin or any sort of reaction. It is just due to the pigment in the product. I can safely say it has good lasting power. * Update on the swatch mark. It has now been five days since I swatched the lipstick on my arm and even with multiple showers later a slight hint of stain still  remains.

Slight indentation in the lipstick and slight red stain left on my arm

My overall opinion of this lipstick is yes it feels nice on the lips, is a lovely colour (colour riche shade 377 perfect red as stated on base of the lipstick container) and smells yummy but the overall packaging etc really lets it down. Do I think it is worth €17.59? No, but I have to take into account the price of the extra charges and delivery. The full break down of the price I paid is below (screen shot from my confirmation email/receipt). Would I be rushing out to buy another one or any other product from the collection? Sadly no, I just don’t think it lives up to the hype and as one of my blogger buddies pointed out, it is nearly the same price as a MAC lipstick. Sorry for killing the hype but I just think this collection is just that, hype. It seems there are so many companies not just cosmetic companies jumping on the Beauty and the Beast bandwagon. I can understand that it sells products but I do find if you are going to do something like this, do it properly, don’t be letting standards slip.

Screen shot of my receipt



  1. 8th March 2017 / 11:13 PM

    What does it say on the bottom of the tube? It looks like the number 777 and ______ Red. Is it a regular shade of Color Riche lipstick? Wow. Talk about overhyped. Thank you for the review, money saved!

    • apalershadeofbeauty
      9th March 2017 / 5:56 AM

      Hi Susan. Apologies I completely forgot to add that into the post, doh! Thank you so much for reminding me. I will add that in now. It is colour riche shade 377 perfect red. X

      • 9th March 2017 / 2:22 PM

        Thanks. What a ripoff, that all these “limited edition” lipsticks are merely old shades with paper wrappers! :-O

        • apalershadeofbeauty
          10th March 2017 / 1:42 AM

          I know, a bit upsetting. X

I would love to hear what you think by commenting below.