Emporio Armani make some beautiful and yet affordable perfumes that not only look great but smell really good too. You quite literally would have had to have lived under a rock to not have heard about their classic perfume called Diamonds. The face behind that campaign being none other than Mrs Queen B herself Beyoncé. I was very kindly sent this fragrance to try out from the lovely Roisin over at L’oreal Ireland. What can I say, everybody loves the gift of fragrance.
This year Emporio Armani have created a limited edition fragrance called Diamonds club for her. Sporting the same iconic shaped diamond bottle as previous editions but strongly representing the beat of the music with the beat of the fragrance. This fragrance just screams youth, fun, energy and is all about the music, think summer music festivals etc. The whiff of youth off it ha ha. I wish I had some of that zest left. Maybe I should bathe myself in it, what do you think? 😉 The beautiful and super trendy Ella Eyre is the face behind this new campaign. If you could harvest her energy for life and music and pop it into a bottle this would definitely be it. It also ties in nicely with the Emporio Armani sounds project in which they have collaborated with artists such as Brandon Flowers, Róisín Murphy and Mark Ronson to put on private concerts across the UK.
First things first, how beautiful is that bottle? The striking fuchsia pink faceted glass bottle with shiny silver lid instantly grabs by attention. I love the classic Armani emblem in the centre of the bottle too. It is feminine, youthful and classy looking. The scent itself is both fruity and sweet. It contains top notes of raspberry and mandarin, middle notes of bulgarian rose and peony and base notes of patchouli and praline.
Overall it is a very pleasant perfume, more for going out than day time wear. Would it be my new favourite scent? No, nothing can beat Tom Ford fragrances in my opinion. However, in comparison, it is quite good value for money costing €48 for 50mls. The cheapest place I have seen it is over at www.feelunique.com for €46.08. I say it would be more suited to a woman in her late teens to mid/late twenties.